Southtown Moxie

Southtown Moxie

reflects the emergence of

the New South.

Our Southtown is a land of increased diversity, education, and innovation. It’s a land of agricultural renewal and female founders, a land of virtual economies, AI crafted whiskey, conscious capitalism, and the Sophisticated Lady with wrist tattoos.

We embrace the spirit & soul of the New South, with a particular focus on helping brands thrive among these new consumers & economies. 

At Southtown, you’ll find attorneys with actual Silicon Valley startup experience minus the Valley rates. You’ll find attorneys with global copyright and trademark experience without the vainglory. You’ll find nationally recognized lawyers who’ve traded the “good life” (i.e., insane traffic, insaner preschool lotteries, frontstab-your-coworker-rat-race, car-window-smashed-again-Saturday-mornings) for the truly good life. 

Our Kentucky southtown man Wendell Berry says, “be joyful because it is humanly possible.” We’re joyful to bring the *razzle-dazzle* of big city IP practice to the many not-so-big communities across the South – communities wherein big hearts and big ideas coalesce to create big dreams. We’re here to help you scale those big dreams.

Southtown Moxie

Brand focused law for the New South. 

Southtown Moxie

Brand focused law for the New South. 

What’s in a name?

Southtown.

/souTH · toun/

Bowling Green, Huntsville, Jackson, we’re looking at you. There’s no reason to triple pay Atlanta and D.C. partners to train faceless associates with your baby.  We know you and like you, and we’ll take care of you, because we’re Southtown just like you. 

Moxie.

/ˈmäksē/

Maybe you’ve heard of it, maybe you haven’t, but better believe you’ve got it. Siri, Siri on the wall, who’s the moxiest of them all? The one and only. We’re not your mamma and we didn’t give it to ya, but we’ll help ya shake it like a Nashville bachelorette. 

RVL

– rockridge venture law

Southtown Moxie is the brand law group of Rockridge Venture Law.

Team

– it’s all about you
Our service motto is It’s All About You.
But that’s only part of the reason you’re here.

Impact

– business as a force for good

By partnering with us, you partner with your community.

Portfolio

– scale your swagger®

A sampling of moxie brands like yours. 

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CHATTANOOGA | COOKEVILLE | NASHVILLE | BETHESDA

Copyright 2019

CHATTANOOGA

COOKEVILLE

NASHVILLE

BETHESDA

Copyright 2019

navigate

About

MoxieMark

Learn

MoxieMe

Brand focused law for
the New South.